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The Trade Mark Administrator In-house Training

This trade mark administrator training course is a comprehensive overview of what every trade mark administrator should know.

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Course overview

This one-day trade mark administrator training course has been specifically designed for trade mark administrators, formalities assistants and other IP support staff dealing with trade marks. 

This course will provide a comprehensive overview of:

  • What trade marks are
  • How to choose new trade marks
  • The process of registration at UKIPO, EUIPO, WIPO
  • Contentious proceedings
  • Recording changes on the Trade Mark Register
  • Administration of your domain name portfolio

The expert trainer will use her extensive experience and knowledge to bring the topics alive and work through a number of case studies throughout the sessions to ensure delegates get the most from this course. 

This course is part of our collection of IP & Patents Training Courses.

Why you should attend

  • Improve your understanding of the trademark process
  • Learn how to register your trademark using the most commonly used registration systems
  • Understand the importance of accuracy in your role
  • Gain practical time saving tips
  • Get insights into best practices

Who should attend?

  • Trademark/Patent Administrators
  • Formalities Assistants
  • Legal Assistants
  • Paralegals
  • IP Support Staff
  • Others wishing to learn more about trademark administration

The The Trade Mark Administrator course will cover:

Introduction to trade marks

  • What is a trademark?
  • Why register a trademark?
  • The structure of the registers (typically national v. the more international nature of many businesses)

Choosing new trade marks

  • Inherent registrability and market acceptability
  • Relative registrability; searching and clearance
  • Lawyers in collaboration with marketing colleagues

Registration and prosecution

  • Understanding registration at UKIPO, EUIPO, WIPO
  • Applying to register
  • Communicating with the UKIPO, EUIPO, WIPO
  • Outline of the process
  • Objections (relative and absolute grounds)
  • Responses, evidence and acquired distinctiveness

Pitfalls and practicalities around the world

  • Timeframes
  • Sanctions
  • Documentary requirements
  • Office practices

Contentious proceedings – opposition, invalidity and revocation

  • Opposition
  • Revocation
  • Invalidity
  • Evidence
  • Hearing and appeal

Recording changes on the trade mark register

  • When will you need to record changes and why?
  • How to deal with changes

Renewal and maintenance

  • Overview
  • Databases
  • Renewal agencies v. In-house

Administration of a Domain Name Portfolio

  • Overview of portfolio management
    • Use of Domain Name Management Companies
    • Watching services
  • Maintenance of domain names
    • Renewals
  • Achieving a ‘tidy’ portfolio
    • Ownership of domains
    • Controlling the filing of domains
    • UDRP – domain disputes
    • acquisition of domain names
    • Pointing/technical issues
  • Social media handles

Victoria Silk
BAT

Victoria Silk is Senior Counsel, Trade Marks – New Category Products for BAT. She is a Chartered Trade Mark Attorney and in-house Counsel. She qualified in London in 2005 and spent 6 years in-house with ICI paints before becoming Virgin’s in-house Trade Mark Attorney in Geneva in 2011. She joined BAT in 2017.

More details

Reviews of IPI's The Trade Mark Administrator training course


Victoria was very well spoken and presented the material in an easy to understand manner. I enjoyed the case study as it tied in all the elements we learned in a way we could visualise it. I enjoyed the presentation and thought it flowed well. I learned a lot.

Sep 18 2023

Heidi Shelton
Trademark Coordinator, CSL Vifor

United Kingdom

  • AdamsonJones
  • Addleshaw Goddard LLP
  • Affinion International Ltd
  • Aggregate Industries plc
  • Alliance Pharmaceuticals Ltd
  • Aly Young Law
  • ARM Holdings Plc
  • ARM Ltd
  • BAE Systems PLC
  • Bio Products Laboratory Ltd
  • BMS Group Limited
  • Body Shop International plc
  • BP International Ltd
  • BUPA
  • Burges Salmon LLP
  • Calor Gas Ltd
  • Capgemini UK plc
  • Compass Patents LLP
  • De Beers UK Limited
  • De La Rue Plc
  • Elkington & Fife LLP
  • Freeth Cartwright LLP
  • IMG Media
  • Infineum UK Ltd
  • Intrust Ltd
  • ip21 Limited
  • J A Kemp & Co
  • Jenny Lawrence Ltd
  • Kingfisher
  • Mastrovito & Associates
  • Metaswitch Networks
  • Ministry of Defence
  • Nextthink
  • Owen Mumford Ltd
  • Oxford Gene Technology IP Ltd
  • Patent Outsourcing Limited
  • Pearl Cohen Zedek Latzer Baratz UK LLP
  • Powdermed Ltd
  • Selex Sensors & Airborne Systems
  • Siemens plc
  • Smith & Nephew UK Ltd
  • Square Enix Europe Limited
  • Thales UK Ltd
  • Towers Watson Limited
  • UK Hydrographic Office
  • University of Southampton
  • Vertex Pharmaceuticals Europe Ltd
  • Which? Ltd
  • William Grant & Sons Limited
  • William Grant & Sons Ltd

Netherlands

  • Akzo Nobel NV
  • Crucell Holland BV
  • Koninklijke KPN N.V.
  • KPMG International
  • Rise Trademarks
  • Royal KPN N.V.
  • TomTom International BV

Switzerland

  • CSL Vifor
  • Merck Serono SA
  • Omya International AG
  • Partners Group
  • TRB Chemedica International SA

France

  • Amadeus S.A.S.
  • SGA2

Ireland

  • FF Gorman & Co
  • James Hardie Technology Ltd

Austria

  • Red Bull GmbH

Belgium

  • Huntsman (Europe) BVBA

Cyprus

  • FBME Bank Ltd

Czech Republic

  • Cermak a Spol

Denmark

  • Budde Schou A/S

Italy

  • GLP SRL

Sweden

  • Noréns Patentbyrå AB

Multiple colleagues? See above for details of our discounts for 2, 3, or 4 delegates. For more, talk to one of our training experts to discuss how to:

Run this course conveniently and cost-effectively in-house for your staff and colleagues

Aleksandra Beer

Aleksandra BEER
Training expert

Yesim Nurko

Yesim NURKO
Training expert

+44 (0)20 7749 4749

inhouse@ipi.academy