This practical and succinct book presents all the essential theory, practice and techniques taught to MBA students and is ideal for the busy practising executive. The book is divided into three main parts: personal development, management skills and business development.
This 3rd edition of The Shorter MBA is a unique distillation of two years of business school packaged into one easily accessible, practical book.
A Masters in Business Administration course is an enormous investment in time, effort and money. Most people cannot devote two years of their life to study but the techniques that are taught on an MBA course are invaluable – and they’re all included in this easily digestible book.
Written by two highly successful entrepreneurs who have put their business school knowledge into practice, this book will give you a thorough understanding of everything you need to know to transform your career.
From the basics of personal development to the nuances of management skills, HR, finance, competitive marketing strategies and so much more, this book distils the theory clearly and succinctly.
Use this book to transform your knowledge and use the proven strategies and techniques from leading business schools to be successful in today’s highly competitive and often challenging business environment.
The Shorter MBA is designed for:
John Adair is internationally acknowledged as having had a significant influence on management and leadership development in both the business and military spheres. He has seen military service, lectured at Sandhurst, worked extensively as a consultant, held professorships in Leadership Studies and authored critically acclaimed management and leadership books which have sold in their hundreds of thousands. He has lectured at conferences all over the world.
Neill Ross MA studied Classics at Cambridge University and after a brief spell in journalism went into publishing, which then became his career. He has spent most of this time in sales and marketing in the UK and overseas in both educational and professional books and journals as well as consumer magazines and publications. He now runs a property business.
Mark Thomas BSc (Econ), Dip PM, MIPM is an international business consultant specialising in strategy, human resource management and managing change. Mark works in Europe, the US and Asia with some of the world’s top companies. His business and consulting experience has included major organisational changes, including mergers and acquisitions, restructuring initiatives and strategic reviews.
Ralph Tiffin is a principal at McLachlan+Tiffin, chartered accountants and registered auditors. The practice has a wide range of clients, and Ralph deals mainly with the larger audit clients. With his background in engineering, Ralph spends approximately one-third of his time lecturing on accounting topics (often related to engineering), project appraisal and management issues in the UK at public events and for in-house clients.
PART ONE: PERSONAL DEVELOPMENT
1 High achievement
2 Time management
3 Personal effectiveness
6 Mentoring and coaching
7 Solving problems and decision-making
9 Effective communication skills
10 Personal marketing and public relations
PART TWO: MANAGEMENT SKILLS
12 Human resources management
13 Competitive marketing strategy
PART THREE: BUSINESS DEVELOPMENT
14 Strategy and business development
15 Business plans
16 Acquisitions and disposals of unquoted companies
17 Management buy-outs and buy-ins
Barrie Pearson BSc, FCMA is chief executive of Realization, which delivers world class mentoring and coaching for chief executives and entrepreneurs, (email: email@example.com). In 1976, he founded Livingstone Guarantee, the first corporate finance boutique in the UK, and sold it for a substantial sum in 2001. Previously he had an international executive career with The De La Rue Company, The Plessey Company and Dexion Comino International. He co-wrote with Neil Thomas Me-Time, a life coaching manual, published by Thorogood.
Neil Thomas MA is Chairman of the Falconbury group of companies that comprises, Falconbury Ltd (www.falconbury.co.uk), Management Forum (www.management-forum.co.uk) and Thorogood Publishing Ltd (www.thorogoodpublishing.co.uk). He has been involved in publishing and seminars/training (especially Mini-MBAs) for most of his business life. He has worked with John Adair to produce The Best of Adair on Leadership and Management, The Concise Adair on Leadership, The Concise Time Management and Personal Development, The Concise Adair on Teambuilding and Motivation and The Concise Adair on Communication and Presentation Skills.