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Falconbury

Proposal Writing and Costs Benefit Analysis Workshop Training Course

Proposal writing is fundamental to the success of any business; enhancing your proposal writing skills will make you more valuable to your organisation

13-14 March 2025
+ 1-2 July 2025, 4-5 December 2025 »

from £999

Need help?  Enrol or reserve

Course overview

This two-day workshop-style course uses case studies, practical writing sessions and exercises to hone participants proposal drafting skills and enhance their knowledge of cost benefit analyses. 

Proposal writing skills are crucial for business success because they enable businesses to clearly communicate their ideas, secure funding and build partnerships. Well-written proposals articulate business ideas, projects or solutions and help stakeholders understand the scope, objectives and value that you are trying to communicate.

During this course the expert trainer will focus on the role of proposals in project management and how to conduct preparatory work before the proposal is completed. The course also covers lots of tips and techniques, and the importance of including a cost benefit analysis as part of the project.

This workshop will take participants through each step of the proposal writing process, from understanding why they are writing a proposal, to gathering information, writing and proofreading, through to creating the final, professional product.

Key topics in this course include:

  • Developing a plan 
  • Proposals and contract law
  • Writing effective proposals
  • Writing executive summaries
  • Developing a cost benefit analysis

The expert trainer will use a mix of theory plus lively and interactive training methods, including exercises, case studies, practice sessions and group discussions. This program is designed to help you develop your proposal writing skills.

During this highly interactive workshop, participants are encouraged to participate and discuss their experiences to get solutions to problems they have encountered.

This course is part of our Commercial Management training courses series which aims to help individuals gain confidence in a range of areas surrounding contract law, and broader business management knowledge.

Benefits of attending

By attending this course you will: 

  • Learn how to write a powerful proposals
  • Expand your proposal drafting skills and techniques
  • Understand how to evaluate proposals
  • Gain the skills to write executive summaries
  • Get to grips with proposal management processes
  • Explore tips and techniques for preparing proposals that win contracts
  • Understand methodologies used in developing a cost benefit analysis 

Who should attend?

This course will be of particular interest to all those professionals who write and manage proposals, including:

  • Commercial managers
  • Bid and tender managers
  • Project managers
  • Business development managers
  • Key account managers
  • Marketing and sales professionals

Enrol or reserve

This course will cover:

Introduction to proposals

  • Definition of a proposal
  • Types of proposal
  • Why write a proposal?
  • Making your proposal responsive

Proposals and contracts

  • Position in contract
  • Difference between proposal and contract
  • Is a proposal a binding contract?
  • Letter of acceptance - acceptance of a proposal

Writing a proposal

  • Proposal development plan
  • Where to begin
  • Internal reviews
  • Budget
  • Proposal writing checklist

Proposal content: part 1

  • Cover sheet
  • Table of contents
  • Executive summary
  • Organisation information
  • Project description
  • Project work plan

Proposal content: part 2

  • Human resource
  • Project site
  • Project monitoring
  • Project risk and evaluation
  • Proposed budget
  • Attachments
  • References
  • Compliance

Effective drafting

  • Writing tips
  • Words that often create confusion – what to avoid
  • Proof reading and editing skills

Submission of proposal

  • Formatting and typing
  • Page content
  • Deadline date
  • Team lead requirement
  • Copying and distribution

Golden rules for successful proposals

  • Write a persuasive summary
  • Compelling story
  • Customer focused
  • Evaluation from customer perspective
  • Winning executive summary
  • Powerful presentation

Lessons learnt

  • Tips and techniques
  • Practical examples

Cost benefit analysis (CBA)

  • What is CBA?
  • Why do we need a CBA?
  • What process calls for a CBA?
  • What are the processes and methodologies used in developing a CBA?

Cost benefit analysis – making the case for a project or proposal

  • Develop the problem statement
  • Define the objective and scope
  • Formulate assumptions and identify constraints
  • Document current status (status quao)
  • Define alternatives with cost estimates
  • Identify quantifiable benefits 
  • Identify non-quantifiable benefits
  • Define alternative selection criteria
  • Compare alternatives
  • Report results and recommendations

Enrol or reserve

Manoj Nair
SVM Contract Consultants

Manoj Nair is a Partner with SVM Contract Consultants. He has over 25 years of professional experience in consulting and training. He advises clients on how to improve their contracts and take preventative steps to reduce claims.  He has advised companies in India and around the world on procurement/contract management processes, tender/bid management, FIDIC conditions of contract, vendor management, supply-chain contractual risk, contract negotiations, contract administration, claims management, contract drafting, bankruptcy laws and US FCPA and UK Bribery Act, anti-money laundering and counter terrorism financing, and dispute resolution. 

 

He has worked with diverse clientele throughout his career including companies from the construction, energy, power, EPC, telecoms, IT, travel, insurance, manufacturing, media, banking and oil and gas sectors. 

He has extensive training experience and has to date conducted 350 + corporate training's, on topics including: contract drafting and negotiations, contract/procurement management, tender/bid management, outsourcing contracts, proposal writing, vendor management, negotiations for supply chain managers, FIDIC Conditions of Contract, US FCPA and UK Bribery Act, anti-money laundering and counter-terrorism financing, business case writing, claims management and negotiations. 

He is Fluent in English and Hindi

More details

NEW higher discounts for multiple bookings - bring your colleagues to make your training budget go further:

  • 30% off the 2nd delegate*
  • 40% off the 3rd delegate*
  • 50% off the 4th delegate*

Please contact us for pricing if you are interested in booking 5 or more delegates

13-14 March 2025

Live online

09:00-17:00 UK (London) (UTC+00)
10:00-18:00 Paris (UTC+01)
05:00-13:00 New York (UTC-04)
Course code 15407

  • GBP 999 1,199
  • EUR 1,439 1,719
  • USD 1,647 1,959

Until 06 Feb

View basket 

 
Not ready to book yet?

for 7 days, no obligation

1-2 July 2025

Live online

09:00-17:00 UK (London) (UTC+01)
10:00-18:00 Paris (UTC+02)
04:00-12:00 New York (UTC-04)
Course code 15408

  • GBP 999 1,199
  • EUR 1,439 1,719
  • USD 1,647 1,959

Until 27 May

View basket 

 
Not ready to book yet?

for 7 days, no obligation

4-5 December 2025

Live online

09:00-17:00 UK (London) (UTC+00)
10:00-18:00 Paris (UTC+01)
04:00-12:00 New York (UTC-05)
Course code 15409

  • GBP 999 1,199
  • EUR 1,439 1,719
  • USD 1,647 1,959

Until 30 Oct

View basket 

 
Not ready to book yet?

for 7 days, no obligation

* Early booking discounts may not be combined with other discounts or offers. As such, the discounts for 2nd/3rd/4th delegates are based on the full price; and apply only when booking multiple delegates on the same date.

Run Proposal Writing and Costs Benefit Analysis Workshop Live online for your team

2 days

Typical duration

Pricing from:

  • GBP 800
  • Per attendee, based on 10 attendees
  • Course tailored to your requirements
  • At your choice of location, or online

 

We can customise this course to your requirements and deliver it on an in-house basis for any number of your staff or colleagues.

Contact our in-house training experts Aleksandra Beer and Yesim Nurko to discuss your requirements:

Multiple colleagues? See above for details of our discounts for 2, 3, or 4 delegates. For more, talk to one of our training experts to discuss how to:

Run this course conveniently and cost-effectively in-house for your staff and colleagues

Aleksandra Beer

Aleksandra BEER
Training expert

Yesim Nurko

Yesim NURKO
Training expert

+44 (0)20 7749 4749

inhouse@ipi.academy