Presented by
Management Forum
MBA Strategic Thinking for Pharma and Biopharma Professionals Training Course
Working in the highly competitive pharmaceutical industry, with ever-increasing change and pressure including the impact of COVID-19, is probably one of the most challenging managerial roles of any industry today.
30-31 Jan 2023 + 2 more dates
- Format: Live online, Classroom
- CPD: 12 hours for your records
- Certificate of completion
Course overview
Working in the highly competitive pharmaceutical industry, with ever-increasing change and pressure including the impact of COVID-19, is probably one of the most challenging managerial roles of any industry today.
This MBA strategic thinking workshop has been especially designed to help you transcend these challenges by training you to become equipped to see the bigger picture in all aspects of your role. This two day interactive workshop will provide practical strategic thinking tools taught on MBAs to apply to our role. It will help you build your strategic thinking skills to guide the direction of your teams, develop strategies to key pharma and biopharma business problems, create a vision for the future, and implement strategic thinking within your team. You will gain new ways of thinking, making choices and implementing them using ‘Helicopter’ or ‘Strategic Thinking’. You will be able to implement what you have learnt on the course and immediately apply this into the workplace.
The workshop will focus on a number of areas in the pharmaceutical industry using MBA strategic business cases.
Key areas covered:
- What is MBA ‘strategy’ & ‘strategic thinking’ - and the importance of this within the pharma and biopharma industry during?
- Building strategic plans for your teams, group and/or organisation
- Application to pharma case studies, your issues and at a departmental, and individual level
- How to use the MBA strategic thinking tool-kit
Who should attend?
All those in the pharmaceutical industry who make strategic choices, and who feel that they could rise to future challenges by being more strategic, behaviourally skilled, and creative. Managers who are keen to be able to deliver strategy more easily and to then evaluate its effectiveness - whether technical or commercial.
This is particularly relevant to heads of teams/departments, those responsible for leading a project, or those in roles attempting to influence other areas of their organisation, especially in matrix management.
The MBA Strategic Thinking for Pharma and Biopharma Professionals course will cover:
Introduction and objectives
What is strategy and strategic thinking?
-
- Helicopter thinking
- The importance of strategy for the pharmaceutical industry
- The Strategy Process and tool strategic kit used on MBAs
Critical thinking
- Definition
- Critical thinking model and Application
Environmental analysis
- Strategy tools
- Competitive analysis
- Case study in the pharmaceutical industry
Strategy Implementation
- Strategic project implementation
- Leadership
- Change management (pharma case study)
Generating and evaluating Strategic Options
- Creativity for generating options
- Evaluating strategic options
- Pharma case study continued
Behavioural
- Effective and strategic communication (pharma case study)
- Managing stakeholders including politics and influencing agendas
- Behaving strategically
Evaluation
- Monitoring implementation
- Performance drivers and indicators
- Problem diagnosis
Application
- Business plan structure
- How to apply the strategic tools following the course
Laura Brown
Dr Laura Brown MBA is an independent Pharmaceutical Training and Management Consultant, and visiting lecturer at Cranfield School of Management, a leading European business school. Laura has worked in the pharmaceutical industry for 25 years. She has facilitated strategy development for a number of teams in the pharmaceutical industry.
Laura has also co-authored several books on strategy and related areas including “Be Your Own Strategy Consultant”, “Value-Based HR Strategy”, “Strategic Project Management” and “Pharmaceutical Project Management”.
Book MBA Strategic Thinking for Pharma and Biopharma Professionals Live online/Classroom training
NEW higher discounts for multiple bookings - bring your colleagues to make your training budget go further:
- 30% off the 2nd delegate*
- 40% off the 3rd delegate*
- 50% off the 4th delegate*
Please contact us for pricing if you are interested in booking 5 or more delegates
30-31 Jan 2023
Live online
09:30-14:00 UK (London) (UTC+00)
10:30-15:00 Paris (UTC+01)
04:30-09:00 New York (UTC-05)
Course code 12120
- GBP 799 999
- EUR 1,159 1,439
- USD 1,327 1,639
Until 26 Dec
- 2 days live online training
- Browser-based, no download usually required
- See presenters and interact with fellow attendees
- Download documentation and certification of completion
- Fair transfer and cancellation policy
Not ready to book yet?
for 7 days, no obligation
15-16 May 2023
Live online
09:30-17:00 UK (London) (UTC+01)
10:30-18:00 Paris (UTC+02)
04:30-12:00 New York (UTC-04)
Course code 12300
- GBP 799 999
- EUR 1,159 1,439
- USD 1,327 1,639
Until 10 Apr
Not ready to book yet?
for 7 days, no obligation
- GBP 999 1,199
- EUR 1,439 1,719
- USD 1,647 1,959
Until 21 Aug
Not ready to book yet?
for 7 days, no obligation
* Early booking discounts may not be combined with other discounts or offers. As such, the discounts for 2nd/3rd/4th delegates are based on the full price.
Denmark
- Novo Nordisk A/S
- NovoNordisk A/S
Germany
- Cheplapharm
- Cheplapharm Arzneimittel GmbH
Poland
- GSK
United Kingdom
- Bio Products Laboratory
