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Management Forum

Positive Persuading and Influencing Skills for Pharma Professionals Training Course

This two-day workshop will give you an opportunity to improve and enhance your persuading and influencing skills within business

11-14 November 2024
+ 17-18 March 2025, 7-8 July 2025, 10-11 November 2025 »

from £799

Need help?  Enrol or reserve

Course overview

This two-day workshop will help you to build confidence and acquire the necessary skills to increase your personal effectiveness in dealing with colleagues, clients, bosses and stakeholders across the pharmaceutical industry. Dynamically designed and delivered, the interactive programme focuses on best practice tips and techniques that will allow you to strengthen and perfect your influencing ability in three key areas:

  • Improved inter-dependent working across functions and even cultural boundaries
  • Increased self-awareness – gaining insights in how you come across to others
  • Great communication, self-projection and influencing skills

Attending this seminar will help you to understand, define and practice behaviours which lead to effective interpersonal communication at different levels, both inside and outside the organisation.

The programme also now offers skill building and strategies for influencing and persuading stakeholders on both sides of the Atlantic in the US, Canada as well as in the UK and EMEA.

Despite the virtual nature of this webinar, it has been designed to take advantage of the BigBlueButton platform. Participants will be expected to participate both visually and with audio (seen and heard) throughout the sessions.

‘Influencing and Persuading – Art or Skill?’ Our expert speaker Robert Hersowitz writes about the importance of influencing and persuading skills within business and outlines four components to learning how to become an effective influencer. Click here to read about the course and see how will it benefit your career.

This training course is part of our collection of Leadership & Management Training Courses which focus on leadership, innovation, strategy, communication, finance, problem solving and conflict management, to name a few key areas.

Benefits of attending

  • Identify some of the more challenging obstacles to effective communication
  • Learn how to prepare for one-to-one and one-to-group communication
  • Acquire and practise communication skills which lead to improved relationships in the workplace
  • Explore strategies for handling difficult people and situations
  • Learn how to work with individuals from different functions and cultural backgrounds
  • Develop a personal effectiveness ‘action plan’ for the future

Who should attend?

This course will be relevant for anyone working in the pharmaceutical, medical device or animal health industries who wants to improve their influencing skills in the workplace, including:

  • Experienced line managers and leaders
  • Newly appointed managers
  • Functional or department heads
  • Project or team leaders
  • Technical support specialists
  • Advisers and consultants

Enrol or reserve

This course will cover:

Behavioural influences (self-awareness)

  • Factors which influence human behaviour at home and at work
  • Family and parents – genetic, gender and generation influences
  • Culture and ethnicity (working with people from different parts of the globe)
  • Understanding the difference between negative manipulation and influencing with integrity

Understanding the diverse forces which influence motivational response

  • Mindsets
  • Gender
  • Generation and age
  • Nationality and regionality
  • Behavioural styles
  • Leadership and management styles

Communication models that work

  • An introduction to EI (emotional intelligence) – EI self-mapping tools
  • How to read and interpret other people’s behaviour
  • Calibrating – pacing and/or leading – neuro-linguistic programming concepts and skills
  • Defining and distinguishing positive and negative behaviours
  • Examining and exploring passive, aggressive and assertive behaviour
  • Techniques for assertiveness
  • Analysing behaviour patterns – self-others using the people mapping and behavioural toolkit

Communication skills workshop

  • Developing communication strategies that work
  • The 4-Box Model
  • Planning communication: starting, maintaining and ending discussion
  • Techniques for involving others
  • Listening skills: theory and practice – open and closed questions, summarising and clarifying
  • Learning to say no, handle criticism, express criticism, make requests
  • Preparing for difficult conversations with colleagues, peers and other stakeholders
  • ‘Selling’ ideas, getting buy-in and commitment from others
  • Influencing a group of individuals who represent different ‘style challenges’
  • Influencing people from other cultures and backgrounds (USA, Europe, Asia-Pacific, Middle East and Africa)
  • E-persuasion and influencing – using IT tools such as email and digital platforms such as Zoom, MS Teams etc. to persuade and influence from a distance
  • Dealing with difficult customers, colleagues, bosses and staff
  • Techniques for self-projection
  • Handling aggressive as well as passive individuals
  • Working with non-verbal communication
  • Managing conflict and stressful communication – response vs reaction
  • Evaluating performance and planning for improvement – follow-up

Enrol or reserve

Robert Hersowitz
MDI

Robert Hersowitz has established an international reputation as a management and management development consultant. He has spent the past thirty years designing and delivering programmes and workshops to a wide variety of organisations in Europe, the USA, the Middle East and Africa. His expertise is broadly based, working with middle and senior management in the private and public sector. He has trained and coached over 30,000 managers and executives.
Other assignments include long-standing projects with clients in the airports, industrial gases, information technology, financial services, pharmaceutical industries, govt., military and voluntary sectors.
He is a regular contributor to conferences as a keynote speaker and seminar leader both in the UK and abroad. He has written and published several articles and has contributed to a number of books on themes of Human Resource Development, Virtual Teams and Self Managing Teams for Prentice Hall and HRD Associates

More details

NEW higher discounts for multiple bookings - bring your colleagues to make your training budget go further:

  • 30% off the 2nd delegate*
  • 40% off the 3rd delegate*
  • 50% off the 4th delegate*

Please contact us for pricing if you are interested in booking 5 or more delegates

11-14 November 2024

Live online

13:30-17:00 UK (London) (UTC+00)
14:30-18:00 Paris (UTC+01)
08:30-12:00 New York (UTC-05)
Course code 14019

  • GBP 799 999
  • EUR 1,159 1,439
  • USD 1,327 1,639

Until 07 Oct

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Not ready to book yet?

for 7 days, no obligation

17-18 March 2025

Live online

09:30-17:30 UK (London) (UTC+00)
10:30-18:30 Paris (UTC+01)
05:30-13:30 New York (UTC-04)
Timings may be different for each day
Course code 14595

  • GBP 799 999
  • EUR 1,159 1,439
  • USD 1,327 1,639

Until 10 Feb

View basket 

 
Not ready to book yet?

for 7 days, no obligation

7-8 July 2025

Live online

09:30-17:30 UK (London) (UTC+01)
10:30-18:30 Paris (UTC+02)
04:30-12:30 New York (UTC-04)
Timings may be different for each day
Course code 14878

  • GBP 799 999
  • EUR 1,159 1,439
  • USD 1,327 1,639

Until 02 Jun

View basket 

 
Not ready to book yet?

for 7 days, no obligation

10-11 November 2025

Live online

Course code 15054

  • GBP 799 999
  • EUR 1,159 1,439
  • USD 1,327 1,639

Until 06 Oct

View basket 

 
Not ready to book yet?

for 7 days, no obligation

* Early booking discounts may not be combined with other discounts or offers. As such, the discounts for 2nd/3rd/4th delegates are based on the full price; and apply only when booking multiple delegates on the same date.

United Kingdom

  • Abbott Healthcare Products B.V
  • Acorn Medical Writing Limited
  • Blue Reg Pharma
  • Boehringer Ingelheim Animal Health Operations bv
  • Bristol-Myers Squibb Pharmaceuticals Ltd
  • Britannia Pharmaceuticals Ltd
  • Bupa
  • Calix
  • Cambridge Display Technology
  • Cancer Research UK
  • Carclo Tecnical Plastics
  • Eisai
  • Eisai Europe Limited
  • Falconbury Ltd
  • Ferring Pharmaceuticals
  • Fraedom UK Limited
  • Fresenius Kabi Limited
  • Hoyer Petrolog UK
  • ITW Security & Brand Identity
  • Jazz Pharmaceuticals
  • KalVista Pharmaceuticals
  • Molins
  • Molins Plc
  • Mudano
  • Mylan
  • Napp Pharmaceuticals Limited
  • Novartis
  • Optimus Sourcing
  • Optos plc
  • Oscar Mayer Ltd
  • Pfizer
  • Pfizer R&D UK Ltd
  • Principal Global Investors
  • Royal Holloway, University of London
  • Sitryx Therapeutics
  • Sitryx Therapeutics Limited
  • Sitryx Therapeutics Ltd
  • Swiss Precision Diagnostics
  • The Institute of the Motor Industry
  • Vanquis Bank Ltd
  • Vivergo Fuels

Switzerland

  • Biogen
  • Celonic
  • Cilag AG (Johnson&Johnson)
  • Geistlich Pharma
  • Helsinn Healthcare SA
  • Janssen R&D
  • Kowa Pharmacutical EuropeAG
  • MSD Innovation & Development GmbH
  • Nestlé Skin Health
  • Takeda Pharmaceuticals International AG

Belgium

  • Cofinimmo
  • Euroclear SA NV
  • Eurocontrol
  • GSK
  • Terumo BCT
  • Will Pharma

Germany

  • Boehringer Ingelheim Vetmedica GmbH
  • Cheplapharm Arzneimittel GmbH
  • European Patent Office
  • Life Molecular Imaging

Netherlands

  • Abbott Healthcare Products B.V
  • Dechra Veterinary Products
  • Lonza
  • Sanquin Plasma Products B.V.

Cayman Islands

  • Cayman Islands Government
  • Ministry of PLAHI

Denmark

  • Lundbeck A/S, H
  • Novo Nordisk A/S

France

  • Bluereg Pharma Consult
  • ImCheck Therapeutics

Austria

  • Elanco Animal Health

Canada

  • Alimentiv

Ireland

  • Amryt Pharmaceuticals DAC,

Italy

  • Chiesi Farmaceutici S.p.A.

Malta

  • Polarized Ltd

Nigeria

  • Jackson, Etti & Edu

Norway

  • Fresenius Kabi Ltd

Portugal

  • BIAL – Portela & Cª, S.A

Russia

  • Agenstvo Kontakt Ltd

Saudi Arabia

  • Capital Market Authority

Sweden

  • Amadeus Scandinavia AB

Enrol or reserve

Run Positive Persuading and Influencing Skills for Pharma Professionals Live online for your team

3 days

Typical duration

Pricing from:

  • GBP 1,200
  • Per attendee, based on 10 attendees
  • Course tailored to your requirements
  • At your choice of location, or online

 

We can customise this course to your requirements and deliver it on an in-house basis for any number of your staff or colleagues.

Contact our in-house training experts Aleksandra Beer and Yesim Nurko to discuss your requirements:

Multiple colleagues? See above for details of our discounts for 2, 3, or 4 delegates. For more, talk to one of our training experts to discuss how to:

Run this course conveniently and cost-effectively in-house for your staff and colleagues

Aleksandra Beer

Aleksandra BEER
Training expert

Yesim Nurko

Yesim NURKO
Training expert

+44 (0)20 7749 4749

inhouse@ipi.academy